Blog - Association of Certified College Funding Specialists

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The Real Story About Student Talent And Merit Scholarships

Do you have high-income, high-net-worth clients? Well, the truth is - the cost of some colleges today is now in excess of $70,000 per year, and even students from families with incomes over $200,000 can qualify for need-based aid. However, just because their high school students have good grades and…
 

How to Approach Gatekeepers (Executive Assistants)

I once attended a meeting of business owners at the Columbus (Ohio) Chamber of Commerce in which they discussed “How to get past the gatekeepers.” Generally speaking, there are two categories of “gatekeepers.” The first category is “permanent gatekeepers,” who are administrative assistants tasked with blocking communication between you and…
 

Finding Prospective Investors Using College Planning

Marketing for new clients is like fishing; you cast out your line (the advertisement) and hope to catch the big fish (the new client). New prospects are similar, except some have money to invest while others are hardly saving in their 401(k) plans. Have any of you ever spent tremendous…
 
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